Customers

TP Guitars is revolutionizing the guitar industry by applying technology, advertising and 3D engineering to develop “microtonal” guitars, a new guitar fretting style explores sounds beyond traditional 12 tone western music theory.

Acadium is using automated analytics for paid search and social to accelerate their growth. As the largest platform for free digital marketing training and launching a career in marketing, with $2.4M in funding, they strive to help connect companies with interns, as well as build a community of freelancers.

Switch-Bot improves their brand presence and recognition through organic promotion. By facilitating the global shift towards smart homes by developing innovative robotics, Switch-Bot was able to increase their traffic significantly and expand into global markets.

The Coldest Water applies disruptive organic social growth to generate sales and grow their innovative products. The startup has engineered one of the most efficient and well-insulated water bottles, and held the world record for Coldest Water Bottle in the world since 2018.

Success Stories

Overview

TP Guitars is a Canadian guitar store located in British Columbia that handcrafts custom microtonal guitars, a niche guitar style. After only two weeks of running ads with Charles Prime Store, the company saw a dramatic increase in web traffic. They were able to reduce their costs per lead by more than 89% in two weeks, thanks to a strategic and responsive programmatic marketing efforts.

Challenge

The company wanted to increase their profits for each month and modernize their business with an ecommerce online presence.

The company had three main goals:

Create an ecommerce website

Drive Sales and Profits

Track Finances and Analytics

Solution

After launching the website in February, Charles Prime Store helped set up product pages, using Amazon style layouts and creative assets. With Google Ads, Charles Prime Store was able to reach a niche audience and drive sales month over month while increasing margins consistently. The company generated 125% M/M Net Income Over 7 Months and continues to grow.

Challenge

With Google Ads, Charles Prime Store was able to reach a niche audience and drive sales month over month while increasing margins consistently. The company generated 125% M/M Net Income Over 7 Months and continues to grow.

The company had three main goals.

Staying Ahead
of Trends

Using Google Best Advertising Practices to drive traffic to Modern creative pages inspired by Amazon.

Automation & Efficiency

In depth API reporting to provide in-depth real time data insights and allow for more focus on strategy and creative aspects.

Communication

Consistent communication with TP Guitars to monitor inventory and production progress, while staying in line with customer needs.

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